PENGUIN RANDOM HOUSE

Penguin India was started in 1985, and is the largest English language trade publisher in the subcontinent. It is a subsidiary of the well-established and well-respected global publishing house, Penguin Random House and features three Booker Prize winning novels along with the Nobel Prize, the Magsaysay Award, the Jnanpith Award, the Sahitya Akademi Award, the Commonwealth Writer’s Prize, Bharat Ratna and the Padma Vibhushan award winning authors. They have an active frontlist

title of 250 books every year and over 3000 titles as backlist.

Brand Identity  Content Strategy   Social Media Management  

Cover Briefs  Design Concepts  Editing  Account Lead  

Digital Asset Production  Data & Analytics  Podcasts 

Author Care   Events Management   Blogs & Articles   Interviews​  

Moment Pitches  Book Launches  Author Talks  Book Festivals   Commissioning Titles   Project Management

Authors Managed 

Sadhguru

Devdutt

Osho

Nikita Singh

Durjoy Datta

Ruskin Bond

Sadhguru

Devdutt

Osho

Nikita Singh

Durjoy Datta

Ruskin Bond

Books Edited

Moment Campaigns

One of most compelling ways of promoting backlist & classics is to dig in to nostalgia. How many times do book lovers take back or remember by heart some poignant quotes from their favourite read? Guess what - A lot! Starting from a compilation of hard hitting quotes of the stalwart feminist authors to the gothic imagery of Jane Eyre's novellas and the recurrent theme of red, black and white in Japanese creative landscape, they were all combined to give classic nerds a walk through the memory lane.

Valentine's Day: The Bookworm Style

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Stepping away from a clichéd Valentine's Day celebration, the idea was to drive home the fact that every book lover out there might already have found their perfect partner, yes you got it right - their very own favourite reads! Starting right from a lonely gloomy day to surviving that long metro commute to home; books are partners you can always lean on: never disappointing, always keeping company and making sure you get a good sleep

when you put that cliff hanger on your night stand. Isn't that a book nerd's bliss? 

PenPods : Penguin Podcasts

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Snippets

To ride the new wave of people getting hooked to audio medium, a creative concept was created as to how Penguin could launch its first ever podcast channel in the country; a step-by-step process was proposed right from execution to content pillars culminating into costings and execution process. 

PenPods: The Idea
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Building On Need
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Proposed Platforms
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For Every Genre
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